Rubicon, Wisconsin

Fresh from our oven to your table — every single day.

Artisan breads, handcrafted pastries, and curated groceries made with ingredients you can trust. No shortcuts, no preservatives — just real food, baked real fresh.

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Fresh artisan breads and pastries at Goodland Vineyard
Since Day One

Baked Fresh Daily

100% Natural Ingredients
Daily Fresh Batches
Warm interior of Goodland Vineyard bakery
Freshly baked sourdough bread
Our Story

A community bakery rooted in Rubicon since day one.

Goodland Vineyard isn't a chain — it's our kitchen, our neighborhood, and our commitment to food that tastes like it should. We bake in small batches every morning, source locally whenever we can, and believe that a great loaf of bread or a properly made croissant is worth the extra effort.

Whether you're picking up a quick coffee and scone or planning a full meal with ingredients from our grocery section, we make it easy to put something real on your table.

Small-batch baking, every morning
Locally sourced when possible
No artificial preservatives
Grocery staples & pantry items
What We Offer

From our kitchen to your table

Every item is made in-house, every day. Here's what you'll find when you walk through our doors.

Artisan sourdough and rustic bread loaves
Bestseller

Artisan Breads

Sourdough, multigrain, focaccia, and seasonal specialties — all leavened naturally and baked to order.

Fresh croissants and pastries on display

Pastries & Scones

Buttery croissants, flaky danishes, and daily scone rotations. Perfect with a coffee from our counter.

Custom cakes and celebration desserts

Cakes & Desserts

Whole cakes, slices, and seasonal sweets for celebrations or just because. Ask about our custom orders.

Curated grocery items and pantry staples

Grocery & Pantry

Thoughtfully selected staples — oils, vinegars, preserves, baking supplies, and local goods you'll actually use.

Fresh coffee and beverage station

Coffee & Beverages

Quality brewed coffee, tea, and cold drinks to pair with your bake or grab on the go.

Seasonal and holiday baked goods

Seasonal Specials

Holiday pies, summer fruit tarts, and limited-time flavors that keep things interesting all year round.

The Goodland Difference

Why Rubicon keeps coming back.

We don't chase trends. We focus on the fundamentals — quality ingredients, patient technique, and treating our customers like neighbors. That's the philosophy behind every loaf, every pastry, and every item on our shelves.

01

Baked at dawn

Our ovens fire up before sunrise so the first wave of bread hits the counter warm and ready when you arrive.

02

Ingredients you recognize

Flour, water, salt, butter, eggs — and the good versions of each. If you can't pronounce it, it probably isn't in there.

03

A place to slow down

Grab a seat, grab a coffee, and actually enjoy your food. We designed our space for people who want a moment.

04

Community first

We stock local products, sponsor local events, and treat every interaction like we're talking to someone we know.

Local Voices

What our neighbors say

"The sourdough here is the best I've had anywhere in this part of the state. My family drives from out of town just to get it on weekends."

Sarah M. Rubicon, WI

"I love stopping by for my morning coffee and a fresh scone before work. The staff remembers my order and it just feels like a good neighborhood spot."

Michael T. Rubicon, WI

"The grocery section is a gem — I found local honey, great olive oils, and the most incredible homemade pasta sauce. It's become my go-to stop."

Jennifer L. Rubicon, WI
Visit Us

Come say hello

We're right here in Rubicon, easy to find and always happy to see you. Stop by during our hours or give us a call if you have questions about orders or availability.

Address N4090 S Goodland Rd,
Rubicon 53078-9747
Hours Mon–Sat: 6:00 AM – 3:00 PM
Sunday: Closed
Goodland Vineyard N4090 S Goodland Rd, Rubicon 53078
Get in Touch

Have a question or want to place an order?

Send us a message and we'll get back to you as soon as we can. For immediate assistance, call us at (126) 267-36496.

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